Skip to content Skip to navigation

Beneficiary Study (Genworth) 2010

Project_ID: 
10.26
Sponsor: 
Genworth
PI1: 
Thomas Guterbock
PI2: 
James Ellis
Type: 
Market Research
Sample: 
sample designs were discussed but never fully defined
Project Type: 
Consulting, design, data entry, and analysis
Year: 
2010
CSR had initial discussions with representatives from Genworth to develop and review possible ideas for sample surveys to explore public perceptions of life insurance need, costs and benefits.